Many passengers find boarding passes too hard to read.
A boarding pass gives passengers critical information about their travel itinerary on planes, buses and trains. When this information is not found readily and easy to spot on the pass, it leaves travelers befuddled and annoyed. Graphic designers have tackled the problem on the web by re-thinking boarding pass designs.
Instructions
1. Place the most important information on the left side of the boarding pass, where passengers' eyes are most likely to go first. This could be the reference number for the flight or journey or the boarding gate number.
2. Vary the size of text to draw the reader's attention to information in order of relevance.
3. Use blocks of alternating color or shape to separate information and allow a passenger to find the figure he's looking for with a quick glance.
4. Separate the boarding time from the departure time on the pass. Make the boarding time stand out with a larger font or brighter color so travelers will know when they should start hanging out by the gate. If the boarding happens in "zones," as it sometimes does on airplanes, the zone should appear near the boarding time.
